Newt Gingrich: Trump and Republicans must do this or the left may just get the ‘blue wave’ they are hoping for

Reblogged from Trump:The American Years

Full story at FOX News. Reblogged on 9/12/18.

Trump:The American Years

“The current pattern is a war of district-by-district attrition. The consultants and professionals believe Republicans can outspend Democrats one district at a time and use traditional attack tactics to overcome them even in an unfavorable environment.“This explains the number of Nancy Pelosi attack ads and the relatively few big picture, big choice ads. It also explains the constant search for personal weaknesses (DUIs, past business deals, etc.). However, in a potential wave election, this kind of district-by-district effort simply gets drowned by the national messages (see 1974, 1980, 1994, 2006, and 2010 for examples).“Republicans must move from district-by-district attrition to a national message – and do something unexpected. Republicans need a national brand campaign, so Americans actually hear that there are more jobs than unemployed, we have the lowest level of African-American unemployment recorded, the average American family will have $2,000 more in their budgets, retirement savings have increased, wages…

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